Welcoming Front / Display

Hello readers,
As promised, here we come with some points about welcoming front or facades of retail shops.

here we go.....

Facade i.e. front or entrance wall of shop or showroom is the first appearance of our shop. with the help of visual merchandising - development of the floor plans and three dimensional displays one can maximize the sales.

A perfectly designed front or display window can be used to highlight their goods or services and their features and benefits. By coordination and manipulation of architectural, interior design, and merchandising elements various types of display windows can be design according to products or services sold by a particular business.

It is very necessary to take care of design elements while creating a welcoming front i.e. line, shapes, color, space, texture, size, dominance,emphasis, balance and harmony etc.

When we are discussing about welcoming front one point should also be taken care of is the name of shop / business. Treatment of name of shop should be highlighted properly which can be visible from long distance also.

Light arrangement should be plan carefully that it climax ( highlight ) the whole structure of facade of retail shop.

Three main components of welcoming front are perfect designing of - display window , entrance door, name / signage of shop. These components should be merge and treated with texture, color, pattern, size, shapes in such a way that it will give a complete creative and appealing design of retail front / facade.





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The next topic will be 'displays' of shops. so keep reading... stay connected....
     

Comments

  1. very well, helpful for those who r new in designing field :p :-)

    ReplyDelete

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